Better Cotton Standard System



The Better Cotton Standard System is a holistic approach to sustainable cotton production which covers all three pillars of sustainability: environmental, social and economic. Each of the elements – from the Production Principles and Criteria to the monitoring mechanisms which show Results and Impact – work together to support the Better Cotton Standard System, and the credibility of Better Cotton and BCI. The system is designed to ensure the exchange of good practices, and to encourage the scaling up of collective action to establish Better Cotton as a sustainable mainstream commodity.

Below is an explanation of each of the component parts which make up the Better Cotton Standard System. Click on the links for more detailed information about each element:

  1. ‘Production Principles and Criteria': providing a global definition of Better Cotton through 6 key principles.
  2. ‘Capacity Building':  supporting and training farmers in growing Better Cotton, through working with experienced partners at field level.
  3. ‘Assurance Program': regular farm assessment and measurement of results through 8 consistent results indicators, encouraging farmers to continuously improve.
  4. ‘Chain of Custody': connecting supply and demand in the Better Cotton supply chain.
  5. ‘Claims framework': spreading the word about Better Cotton by communicating powerful data, information and stories from the field.
  6. ‘Results and Impact': monitoring and evaluation mechanisms to measure progress/change, to ensure that Better Cotton delivers the intended impact.

ASA is involved in promotion of better cotton cultivation practices with more than 13000 farmers in western tribal dominated areas of three districts namely Barwani, Jhabua and Khargone of Madhya Pradesh. ASA is promoting good agriculture practices like new & better agronomic practices, less use of agrochemicals, safe use of agrochemicals, protection of natural habitats, promotion of integrated pest and nutrient management, conservation of biodiversity, judicial use of water and soil health management, fibre quality management, protection of children right, women and workers right like decent working environment and equal wages for man and women etc. ASA is developing farmers organisation for providing better backward & forward linkages for cotton growing farmers and protecting their interest and strengthen their voice through collectivization.